40% of Consumers Purchase Plant-Based Meat and/or Dairy, Health Is the Top Reason: Acosta Survey

A new survey from Acosta shows that 40% of consumers have purchased plant-based meat and/or dairy products recently (in the 6 months prior to March 2022), and 60% do so regularly. The top reason is health.

More key findings:

• The most commonly replaced products are beef, pork, and traditional milk.

• 77% of consumers buy plant-based products at traditional grocery stores, while 20% purchase them online.

• Nearly six in 10 (57%) of people who purchase plant-based products say they intend to keep doing so throughout their lives.

• About one-third of consumers still see plant-based foods as a fad.

Recent articles about plant-based foods:

• How New Technologies Are Advancing the Plant-Based Meat Business

• Study Identifies Potential Food Safety, Nutrition Challenges of Plant-Based Meat Alternatives

• Plant-Based Sales Up 6% In 2021, Outpacing Growth of Total Food Sales